UV Gels
Truly Ruby

NEW
GEL
A hand with Truly Ruby gel nail polish by LONDONTOWN holds a matching bottle against a white background.
A close-up of a hand bathed in the rich, ruby-red glow of LONDONTOWN’s Truly Ruby.
A bottle of LONDONTOWN gel nail polish with a black cap and red floral design on the label, featuring the bold Truly Ruby shade.
Wearing LONDONTOWN Truly Ruby lipstick and manicured nails, a person touches their lips, adorned with a silver ring featuring a large green gemstone, against a deep red backdrop.
A hand with Truly Ruby gel nail polish by LONDONTOWN holds a matching bottle against a white background.
A close-up of a hand bathed in the rich, ruby-red glow of LONDONTOWN’s Truly Ruby.
A bottle of LONDONTOWN gel nail polish with a black cap and red floral design on the label, featuring the bold Truly Ruby shade.
Wearing LONDONTOWN Truly Ruby lipstick and manicured nails, a person touches their lips, adorned with a silver ring featuring a large green gemstone, against a deep red backdrop.

UV Gels
Truly Ruby
  • Other

  • Other

carnal crimson

Color: Truly Ruby
Naughty List
Nice & Icy
Truly Ruby
You're Golden
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This product requires a UV/LED light.

This is gel like never before. Experience non-solvent UV/LED Gel Color that provides vibrant, budge-proof and streak-free color. This self-leveling, high-shine formula won’t fade, dull or chip for over 3 weeks of flawless wear!


  • Super pigmented formula, excellent coverage with just one coat.
  • No streaks, wrinkles, shrinkage or odor.
  • Universally flattering palette
  • Guaranteed flawless wear
  • Special effect options for nail art
  • Non-solvent, non-hazmat formula with no harmful fumes
  • Vegan, Cruelty-Free, Gluten-Free

12ml / .4 fl oz

  1. Apply 1-2 thin layers of Universal Base Coat. Cure 30 seconds under UV or 60 seconds under LED.
  2. Apply 2 coats of Gel Color, curing each coat 30 seconds (UV) or 60 seconds (LED).
  3. Apply 1 coat of Color Lock Top Coat. Cure 60 seconds (UV) or 120 seconds (LED).

To remove:

  1. File through the top coat, color, and base layers at the center of each nail (careful not to hit the natural nail).
  2. Saturate a cotton pad with Prep & Remove Acetone Lacquer Remover, wrap the fingertip in foil, and wait 10-15 minutes.
  3. Remove the foil and cotton, use a cuticle stick to gently remove the softened gel, buff the nail, and finish with Nourishing Cuticle Oil.

Bis-HEA Poly (1,4-Butanediol)-9/IPDI Copolymer, HEMA, Di-P-Tolyl(2,4,6-Trimethlybenzoyl) Phosphine Oxide, Silica Dimethyl Silylate, Silica, Hydroxypropyl Methacrylate, Polypropylene Glycol, BHT, P-Hydroxyanisole, CI 77491, CI 15880, CI 77742

FREE FROM:

  • Formaldehyde
  • Toluene
  • Dibutyl phthalate (DBP)
  • Other phthalates
  • Formaldehyde resin
  • Camphor
  • Xylene
  • Ethyl tosylamide
  • Triphenyl phosphate (TPHP/TPP)
  • Bisphenol A (BPA)
  • Acetone
  • Parabens
  • Sulfates
  • Added fragrance
  • Nonylphenol ethoxylate
  • Glycol ether of Series E
  • Methylisothiazolinone (MIT)
  • Gluten
  • Styrene
  • Benzophenone
  • BHA
Truly Ruby