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A bottle of LONDONTOWN Wildberry Freeze Lakur nail polish with an iridescent blue shimmer and purple shift.
Two hands with LONDONTOWN&
A hand with purple iridescent nails featuring a blue shimmer shift holds a matching bottle of LONDONTOWN Wildberry Freeze nail polish against a white background.
Two hands with different skin tones display shiny, purple nails with a blue shimmer against a light purple background. Text reads: "Wildberry Freeze by LONDONTOWN—a synergy of high-impact color and conditioning care.
A hand with metallic purple-blue shimmer nails, painted with LONDONTOWN&
Wildberry Freeze
A hand with purple iridescent nails featuring a subtle blue shimmer holds a LONDONTOWN Wildberry Freeze bottle; text highlights its innovative pigments, conditioning complex, and its 21+ free clean formula.
Hands with long, almond-shaped nails painted in LONDONTOWN&
A close-up of LONDONTOWN’s Wildberry Freeze brush spreading purple polish with blue shimmer, featuring text on survey results praising the brush’s ease of use, control, and ability to deliver even coverage.
A hand with dark skin displays neatly manicured nails painted with LONDONTOWN’s Wildberry Freeze, a metallic blue-purple polish with a blue shimmer shift, shown against a light purple background.
A bottle of LONDONTOWN Wildberry Freeze nail polish with blue shimmer sits on a blue background, next to a martini glass filled with blackberries and scattered blueberries.
Close-up of a standard brush and LONDONTOWN’s pro-contour brush applying Wildberry Freeze, a purple nail polish with blue shimmer, highlighting the differences in brush shape, coverage, and color shift.
LONDONTOWN&
A hand with LONDONTOWN&
A LONDONTOWN Wildberry Freeze dropper with a purple and blue shimmer is showcased, surrounded by labels for chamomile extract, rapeseed flower oil, cucumber extract, vitamin E, evening primrose oil, and garlic extract.
A bottle of LONDONTOWN Wildberry Freeze Lakur nail polish with an iridescent blue shimmer and purple shift.
Two hands with LONDONTOWN&
A hand with purple iridescent nails featuring a blue shimmer shift holds a matching bottle of LONDONTOWN Wildberry Freeze nail polish against a white background.
Two hands with different skin tones display shiny, purple nails with a blue shimmer against a light purple background. Text reads: "Wildberry Freeze by LONDONTOWN—a synergy of high-impact color and conditioning care.
A hand with metallic purple-blue shimmer nails, painted with LONDONTOWN&
Wildberry Freeze
A hand with purple iridescent nails featuring a subtle blue shimmer holds a LONDONTOWN Wildberry Freeze bottle; text highlights its innovative pigments, conditioning complex, and its 21+ free clean formula.
Hands with long, almond-shaped nails painted in LONDONTOWN&
A close-up of LONDONTOWN’s Wildberry Freeze brush spreading purple polish with blue shimmer, featuring text on survey results praising the brush’s ease of use, control, and ability to deliver even coverage.
A hand with dark skin displays neatly manicured nails painted with LONDONTOWN’s Wildberry Freeze, a metallic blue-purple polish with a blue shimmer shift, shown against a light purple background.
A bottle of LONDONTOWN Wildberry Freeze nail polish with blue shimmer sits on a blue background, next to a martini glass filled with blackberries and scattered blueberries.
Close-up of a standard brush and LONDONTOWN’s pro-contour brush applying Wildberry Freeze, a purple nail polish with blue shimmer, highlighting the differences in brush shape, coverage, and color shift.
LONDONTOWN&
A hand with LONDONTOWN&
A LONDONTOWN Wildberry Freeze dropper with a purple and blue shimmer is showcased, surrounded by labels for chamomile extract, rapeseed flower oil, cucumber extract, vitamin E, evening primrose oil, and garlic extract.

Wildberry Freeze

purple with blue shimmer shift

12ml / .4 fl oz

4.9
Rated 4.9 out of 5 stars
31 Reviews
$16.00
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Color: Wildberry Freeze
Double Scoop
Maraschino Cherry
Strawberry Milk
Wildberry Freeze

Luxurious nail polishes that deliver gel-like wear and shine with effortless application. Formulated to provide nails with the perfect balance of strength and moisturization, lakurs are a breakthrough combination of high-impact color and our proprietary kur® care—the result of a mindful approach that fuses the best of clean ingredients and effective, professional-level technology.

  • Self-leveling pigment provides a plush, cushiony finish
  • Pro-contour brush makes application effortless
  • Features Londontown’s signature 21+ free formula

All Nail Types

$16.00
/

A synergy of high-impact color and conditioning care.

A synergy of high-impact color and conditioning care.

4.9
Rated 4.9 out of 5 stars
Based on 31 reviews
Total 5 star reviews: 29 Total 4 star reviews: 0 Total 3 star reviews: 2 Total 2 star reviews: 0 Total 1 star reviews: 0
94%would recommend this product
Ease of UseRated 4.8 on a scale of 1 to 5
Length of WearRated 4.7 on a scale of 1 to 5
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31 reviews
  • L
    Lesley
    Verified Buyer
    I recommend this product
    Skin Tone Medium
    Pros High Impact Color, High Shine, Would Buy Again
    Rated 5 out of 5 stars
    1 month ago
    BEAUTIFUL !!

    Such a beautiful blueberry shade with a dash of of purplish iridescence …pretty…pretty…pretty.

    My nails need one coat of ridge filler. Then 2 coats of Wildberry Freeze…top coat and a drop of nail drying accelerator and in no time…voila !! Beautiful and dry !

    Ease of UseRated 5.0 on a scale of 1 to 5
    Length of WearRated 5.0 on a scale of 1 to 5
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    L Profile picture for LONDONTOWN
    LONDONTOWN
    6 days ago

    Thank you so much for your beautiful 5-star review, Lesley!

    We’re thrilled to hear you’re loving Wildberry Freeze, that blueberry hue with a purplish iridescence truly is something special. Your application routine sounds spot on, and we’re so glad it’s giving you such lovely, quick-drying results.

    Your enthusiasm (and triple “pretty”) made us smile. Thank you for sharing your experience! ✨

  • TC
    Terri C.
    Verified Buyer
    I recommend this product
    Skin Tone Light
    Pros Would Buy Again, High Impact Color, High Shine, Chip-Resistant
    Rated 5 out of 5 stars
    1 month ago
    Gorgeous color & flawless application!

    This polish almost covers fully in one coat. Two is perfect. The consistency of the polish is flawless! It smooths over the nail evenly without becoming sticky or difficult to manage. Durable, like all Londontown Lakurs, but shows wear at the nail tip more quickly (one week) than some colors due to the dark shade. Still, no chips and could have worn another week, but wanted to try another new shade! Buy it if you love the sapphire blue with a hint of purple.

    Ease of UseRated 5.0 on a scale of 1 to 5
    Length of WearRated 4.0 on a scale of 1 to 5
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    L Profile picture for LONDONTOWN
    LONDONTOWN
    6 days ago

    Thank you so much for your fantastic 5-star review, Terri!

    We’re so happy to hear that Wildberry Freeze impressed you with its beautiful color and smooth, nearly one-coat coverage. It’s wonderful to know the formula and wear met your expectations, and we truly appreciate your thoughtful insights—they’re so helpful for others exploring our shades.

    Your description of that rich sapphire blue with a hint of purple captures the polish perfectly. We’re thrilled you’re enjoying the collection and can’t wait for you to discover even more favorites.

    Thank you again for your kind words and support! ✨

  • LM
    Lisa M.
    Verified Buyer
    I recommend this product
    Skin Tone Medium
    Pros Chip-Resistant, High Shine, Conditioning, High Impact Color, Would Buy Again
    Rated 5 out of 5 stars
    1 month ago
    Blues are great!

    I can’t even describe how beautiful this color is the first coat goes on very smooth but by the time the second coat goes on the color is so intensified gorgeous

    Ease of UseRated 5.0 on a scale of 1 to 5
    Length of WearRated 5.0 on a scale of 1 to 5
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    L Profile picture for LONDONTOWN
    LONDONTOWN
    1 month ago

    Thank you for your wonderful 5-star review, Lisa!

    We're so glad Wildberry Freeze captivated you—its rich, buildable color and smooth application are exactly what we hoped to deliver. Your description of how it transforms between coats beautifully captures the charm we designed into this shade.

    We truly appreciate you sharing your experience!

  • CK
    Christine K.
    Verified Buyer
    I recommend this product
    Skin Tone Light
    Pros Conditioning, High Impact Color, Would Buy Again, Chip-Resistant, High Shine
    Rated 5 out of 5 stars
    1 month ago
    Two tones

    Great colors combined in this polish! Looks blue the purple and just the perfect shade too! Went great with fair skin color!

    Ease of UseRated 5.0 on a scale of 1 to 5
    Length of WearRated 5.0 on a scale of 1 to 5
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    LONDONTOWN
    1 month ago

    Thank you for your lovely 5-star review, Christine!

    We’re so glad you’re enjoying the dual-toned charm of Wildberry Freeze. It’s wonderful to hear how beautifully the blue-purple hues complement your fair skin—just the kind of versatile elegance we hoped to create. We truly appreciate your kind feedback!

  • RK
    Rachell K.
    Verified Buyer
    I recommend this product
    Skin Tone Deep
    Pros High Impact Color, Conditioning, High Shine, Would Buy Again
    Rated 5 out of 5 stars
    1 month ago
    Nice color...always impressed

    I needed a new summer color and this fits the bill. Been getting compliments. Big Londontown fan.

    Ease of UseRated 5.0 on a scale of 1 to 5
    Length of WearRated 5.0 on a scale of 1 to 5
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