Londontown Blog

THE INTERMEDIATE'S GUIDE TO NAIL CARE AND COLOR
  It’s official: you’ve mastered the basics and are now ready to elevate your nail game. With a firm foundation in place—and a...
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THE BEGINNER'S GUIDE TO NAIL CARE AND COLOR
  For anyone new to the world of nail care or color, dipping your toes in may seem overwhelming (pun very much intended)....
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5 TIPS ON HOW TO PERFECT YOUR AT-HOME MANI & PEDI
If you’ve ever wondered why your salon manicures and pedicures seem to last longer than your at-home recreations—even when you use the same...
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THE ULTIMATE NAIL CARE GUIDE
  One-and-done nail solutions for every nail type and concern.           When it comes to nailcare, it’s easy to...
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ALL ABOUT: PEDIKUR FOOT SCRUB & FOOT BALM
    When we say we’re invested in head-to-toe skincare, we mean it—literally. Here’s our must-have guide for the ultimate at-home pedicure that’s...
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THE GUIDE: BEST NUDE POLISHES FOR EVERY SKIN TONE AND... MOOD!
Of all the colors in the world, nude will forever be our favorite. It’s an enduring classic—but make no mistake: nude is never...
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THE GUIDE: SUMMER GLOW-UP (FROM TOP TO TOE)
  We’re not just aiming for better, we’re going for the best—because we’re bringing our all this summer. Here’s how: FOR THAT LIT-FROM-WITHIN...
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MANI MOOD: JUICY SUMMER
  Look no further for the perfect summer mani. Get ready to go bright—and get wild. We’re feeling unapologetically bold and bright this...
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WEDDING + GRADUATION SEASON NAIL TRENDS
Get inspired—because we have nail polish ideas and inspiration for every occasion this season. There’s so much to celebrate—warm weather, the start of...
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THE CUTICLE CHRONICLES
Cuticles can completely ruin your manicure if left unchecked. The key to the perfect manicure is having hydrated nails, hands, and cuticles. In...
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MANICURE TIPS & NAIL POLISH TRICKS
  Capping? Shimmying? Don’t worry—we explain it all. START WITH THE BASICS Before we dive into artist secrets and pro tricks, start by...
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HOW TO USE BOTANICAL RADIANCE OIL IN YOUR SKINCARE REGIMEN
  We shared our favorite tips and tricks on how to use Botanical Radiance Oil in your body care routine. Here’s a list...
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GET YOUR NAILS READY FOR SPRING
  In this blog we’re welcoming our newest collection into the Londontown family: Desert Bloom. This collection is filled with soft, spring pastels...
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THE BEST ALL-OVER BODY OIL: BOTANICAL RADIANCE OIL
    We’re major proponents of self-care, (or self-kur if we’re really getting specific!)—but it’s important to note that it extends beyond the...
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The Low Down: Strengthening Lacquer Remover vs Prep & Prime Acetone Remover
You’ve applied your Londontown Lakur, and you have a gorgeous manicure. It’s been a couple of weeks and you are ready for a...
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HOW TO CARE FOR YOUR NAILS AFTER A GEL MANICURE
  Gel manicures and pedicures always seem like a great idea in the moment: you get a polished look that lasts, your nails...
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